In the content heavy world we are living in today, creating visuals that demand attention can be a challenge. People want their content quick and they want it now. One of the best digital platforms for easy entertainment can be found on Instagram Stories. Read on to learn how to create a successful Instagram Story. Shout out to special guest, Tiger the puppy, for helping me out and blessing my camera roll!
1. Create Your Content
First things fist, add to your story! You can either choose a photo or video in your Camera Roll or take one within the Instagram app using one of its 8 camera lenses. Here are my top three:
Live- If you toggle your screen to the "Live" option, you'll start filming and broadcasting live on Instagram. Like Facebook Live, friends can follow along and leave comments, and when you're done with the broadcast, you'll have the option to let the video disappear, save it, or share it Instagram Stories for an additional 24 hours.
Boomerang- Boomerang mode films 3 second looping Gifs. This one is fun.
Focus- The focus lens acts similar to the Portrait mode on an iPhone. It blurs the background of the profile or object in focus to give the photo a professional feel.
2. Know the Features
Once you have your base photo or video, Instagram allows you to add different effects right onto your content. So, let's talk about Stickers! These include hats, sunglasses, the temperature, and time of day as well as my favorite ones:
GIF’s- This is probably my new favorite feature Instagram has rolled out. You can now add a plethora of moving GIFs to your imagery and videos! Simply use the search bar using keywords to find the perfect one for you. Here’s to dreaming of the day Insta makes us a GIF lens!
Poll- a great little gadget for your followers to make decisions for you! Is it ‘Doughnut’ or ‘Donut’? See what your friends think.
Selfie Stickers- Under the stickers option, there is a mysterious camera circle button. When you click on it, a magic bubble will appear on your screen and inside will be, your face! You can take a selfie and use the bubble as a selfie sticker to use in any photo or video. I am into it.
3. Get Creative
Now the real fun begins. Try these pro tips to enhance your stories originality!
Catch the Rainbow- Not finding the color you want to use in the basic options they offer? Hold down on one color and the entire color spectrum will pop up so you can fine-tune your color options.
Templates- Many Instagram influencers have begun to use Instagram templates. These templates allow creators to match their stories and profiles aesthetic to create one cohesive brand. Instagram Stories Templates are pre-made layouts with graphics, text, or animations that you can edit to fit each new story. I have been using the app called Unfold to spice up my story life. They offer free, easy to use templates to give your Story a little something extra. If you want your followers to stop, look, and remember your Stories, give Templates a try!
Leave a comment and let us know what your favorite insta-story feature is!
Copy and photography by Grace Fjellanger.