MARIE & MARIE BRIDAL
Crafting a Brand as Memorable as the Gown
Marie & Marie Bridal was founded on the belief that finding your dream gown should be as unforgettable as the moment you say “I do.” Located in downtown Sioux Falls, this luxury bridal boutique, created by sisters Kayla and Erin, offers an intimate and personalized experience where every bride feels celebrated. From private bridal suites and champagne service to handpicked designer gowns, every detail reflects their vision of warmth, joy, and elegance.
Overview
The Sampson House partnered with Marie & Marie Bridal to create a brand and digital presence as refined and memorable as the boutique itself. Our work included developing a complete brand suite, designing a custom website with integrated inventory tracking, and managing content and social strategy to connect with brides throughout the Midwest. Through thoughtful storytelling, photography, and design, we helped Marie & Marie Bridal elevate their brand into a true destination where every detail tells a story as beautiful as the gown.
Scope of Work
Logo Creation
Branding + Collateral Design
Website Design + Management
Site Optimization
Social Media Content Creation
Social Media Management
Complete Brand Photography
Email Marketing
Public Relations
Campaign Creation
Business Consulting
STRATEGY
Our strategy for Marie & Marie Bridal centered on building a brand that reflects the same grace, confidence, and care their brides experience in-store. We combined high-end design with storytelling that speaks to emotion, positioning the boutique as both luxurious and approachable. Through a balance of visual sophistication and authentic messaging, we created a cohesive brand presence that celebrates modern bridal style while staying true to the boutique’s heartfelt, family-founded roots.
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