VOYAGE FEDERAL CREDIT UNION

Finances with Purpose: Creative That Connects Community

The Sampson House has partnered with Voyage Federal Credit Union, a member-owned credit union rooted in service and community values, to evolve its brand and amplify its reach. From reimagining campaigns that highlight financial journeys to producing engaging digital and traditional assets, we’ve helped Voyage connect authentically with members across Sioux Falls and beyond. Through strategic creative direction, ongoing digital marketing, and bold brand storytelling, we position Voyage not just as a credit union but as a trusted partner for life’s every moment.

Overview

Voyage Federal Credit Union has a continued legacy of personal service, small business, and community support. The credit union was founded in 2011 from the merger of Bell FCU and Midwest Partners, which had been around for 80 years. They embody small-town-type principles of solid work ethic, relationship building, and community involvement. Voyage Federal Credit Union currently serves members in Minnehaha and Lincoln Counties in Sioux Falls, South Dakota.

The Sampson House was brought on board to create an ongoing digital marketing strategy for Voyage Federal Credit Union. The Sampson House develops creative assets for digital and social posts, blog assets, commercials, billboards, print, and branch interiors. The Sampson House helped launch Voyage’s podcast, Tips for Change, for which we produce monthly episodes. We continue to elevate the brand by developing a new website and continuing brand content creation, social media management, blog implementation, photography, podcast production, and brand digital strategy.

Scope of Work

Brand Refresh
Photography
Website Development
Social Media Management
Digital Strategy and Marketing
Graphic Design
Blog Implementation
Google, Facebook, & LinkedIn Ads
Creative Direction
Website Maintenance
SEO/Meta Strategy and Implementation
Paid Digital & Traditional Media Campaigns